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481.
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482.
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Business Research Methods/ Pamela S. Schindler by Schindler, Pamela S. Edition: 13th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Chennai McGraw Hill 2024Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.403072 SCH-B (2).
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483.
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484.
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485.
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Investments/ Zvi Bodie et. al. by Bodie, Zvi | Kane, Alex | Marcus, Alan J | Mohanty, Pitabas. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chennai McGraw Hill 2022Availability: Items available for loan: FIIB's Knowledge CentreCall number: 332.6 BOD-I (9). Checked out (1).
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486.
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International Marketing/ Phihip R. Caterira et. al. by Cateora, Philip R. Edition: 18th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chennai McGraw Hill 2023Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.848 CAT-I (4).
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487.
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488.
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Digital Marketing/ Seema Gupta by Gupta, Seema. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chennai McGraw Hill Education 2024Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.872 GUP-S (1).
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489.
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490.
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Consumer Behavior: Building Marketing Strategy by Mothersbaugh, David L | Hawkins, Del I | Kleiser, Susan Bardi | Mookerjee, Amit. Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chennai McGraw Hill 2024Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 MOT-C (2).
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