Your search returned 35 results.

21.
Service Marketing: concepts, strategies and cases

by Hoffman, K Douglas | Bateson, J. E. G.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Australia Thomson 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 HOF-S (1).

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22.
Service marketing: concepts,strategies and cases

by Hoffman, K. Douglas | Bateson, John E.G.

Edition: 3 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Thomson Publication 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 HOF-S (1).

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23.
Services sector in india: recent policy initiatives

by Vijayakumar, A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi New Century 2008Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 VIJ-S (1).

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24.
Services marketing: text and cases

by Verma, Harsh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson Education 2008Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 VER-S (2).

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25.
Service Marketing

by Apte, Govind.

Edition: 2 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Oxford 2012Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 APT-S (2).

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26.
Service marketing: integrating customer focus across the firm

by Zeithaml, Valarie A | Bitner, Mary Jo; Gremler, Dwayne D; Pandit, Ajay.

Edition: 5 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata Mc-Graw Hill 2012Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 ZEI-S (8).

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27.
Marketing of services

by Hoffman, Douglas K | Bateson, John E.G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Cengage Learning 2006Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 HOF-M (1).

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28.
Textbook of marketing of services: Indian Experience

by Chowdhary, Nimit | Chowdhary, Monika.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Excel Books 2009Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 CHO-T (2).

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29.
Service marketing & management

by Balaji, B.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi S Chand 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 BAL-S (1).

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30.
Service marketing: text & reading

by Shankar, Ravi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Excel Books 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 SHA-S (1).

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31.
Service Marketing

by Jha, S. M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Himalaya Publishing House 2010Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 JHA-S (1).

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32.
Service marketing: integrating customer focus across the firm

by Zeithaml, Valarie A | Bitner, Mary Jo; Gremler, Dwayne D; Pandit, Ajay.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata Mc-Graw Hill 2013Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 ZEI-S (1).

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33.
Services Marketing: Integrated customer focus across the firm.

by Zeithaml, Valarie A | Gremler, Dwayne D | Bitner, Mary Jo | Pandit, Ajay.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw Hill Education Pvt. Ltd. 2010Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 ZEI-S (5).

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34.
Services Marketing: People, Technology & Strategy/ Jochen Wirtz and Christopher Lovelock

by Witz, Jochen | Lovelock, Christopher.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi World Scientific 2023Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 WIR-S (8).

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35.
Services marketing: Text and cases/ R. Srinivasan

by Srinivasan, R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson Education 2023Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 SRI-S (2).

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