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21.
Consumer Behaviour

by Schiffman, Leon G | Wisenblit, Joseph; Kumar,S. Ramesh.

Edition: 10 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson 2010Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 SCH-C (2).

22.
Consumer Behaviour: Buying Having and Being

by Solomon Michael.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delh PHI Learning Private Limited 2011Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 SOL-C (1).

23.
Theory of Consumer Behaviour

by Prakash, Sri.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Vikas Publishing 2010Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 PRA-T (1).

24.
Consumer Behaviour and Branding: Concepts, Reading and Cases

by Kumar S. Ramesh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson 2011Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 KUM-C (1).

25.
Case studies in Consumer Behaviour

by Richard Ivey School of Business | Kumar, S. Ramesh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson 2013Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 RIC-C (1).

26.
Consumer Behaviour

by Schiffman Leon G | Kanuk, Lesile Lazar; Kumar, S. Ramesh.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson 2013Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 SCH-C (2). Lost (1).

27.
Consumer Behavior

by Schiffman, Leon G | Kanuk, Leslie Lazar; Kumar, S. Ramesh.

Edition: 10 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson 2011Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 SCH-C (1).

28.
Consumer Behavior

by Sciffman, Leon G | Kanuk, Lesile Lazar; Kumar, S. Ramesh.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson Education Limited 2013Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 SCI-C (1).

29.
Understanding Indian consumer

by Maheshwaran, Durairaj | Puliyel, Thomas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Oxford University Press 2018Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 MAH-U (1).

30.
Consumer Behaviour

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 7th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson Education 2002Availability: No items available : Withdrawn (1).

31.
Consumer Behaviour: Insights from Indian Markets

by Majumdar, Ramanuj.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi PHI Learning Private Limited 2011Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 MAJ-C (3).

32.
Consumer Behavior: Building Marketing Strategy

by Mothersbaugh, David L | Hawkins, Del I | Kleiser, Susan Bardi | Mookerjee, Amit.

Edition: 14th ed. Publication details: Chennai McGraw Hill 2022Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 MOT-C (1).

33.
Consumer Behaviour: Buying Having and Being/ Michael R. Solomon and Tapan Kumar Panda

by Solomon Michael | Panda, Tapan Kumar.

Edition: 13th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson's 2024Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 SOL-C (2).

34.
Consumer Behavior: Building Marketing Strategy/ David L. Mothersbaugh et. al.

by Mothersbaugh, David L | Hawkins, Del I | Kleiser, Susan Bardi | Mookerjee, Amit.

Edition: 14th ed. Publication details: Chennai McGraw Hill 2022Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 MOT-C (2).

35.
Consumer Behavior: Building Marketing Strategy

by Mothersbaugh, David L | Hawkins, Del I | Kleiser, Susan Bardi | Mookerjee, Amit.

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill 2024Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 MOT-C (2).

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