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Improving customer satisfaction loyalty and profit: An integrated measurement and management system

By: Johnson, Michael DContributor(s): Gustafsson, AndersMaterial type: Text

TextPublication details: Delhi Wiley India 2006Description: 214 pISBN: 9788126509393Subject(s): Customer satisfaction; Customer loyalty; Customer relationsDDC classification: 658.812 JOH-I

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 30.7	Marketing	658.812 JOH-I (Browse shelf (Opens below))	1	Available		12754

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Previous	658.812 HIE-B Best Practices: building your business with customer-focused solutions	658.812 HOU-S Strategic Relationship Marketing	658.812 JAY-S Smart things to know about customers	658.812 JOH-I Improving customer satisfaction loyalty and profit: An integrated measurement and management system	658.812 KES-M Measuring and managing customer satisfaction: Going for the gold	658.812 KNO-C Customer relationship management: Perspective from the marketplace	658.812 KUM-M Managing customers for profit: strategies to increase profits and build loyalty	Next

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