24 Brand Mantras: Finding a place in the minds and hearts of consumers
Material type:
TextPublication details: New Delhi Response Books 2001Description: 111 pISBN: 9780761995258Subject(s): Brands; Branding; MarketingDDC classification: 658.827 KAP-T
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FIIB's Knowledge Centre 31.3 | Marketing | 658.827 KAP-T (Browse shelf (Opens below)) | 1 | Available | 9408 |
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| 658.827 GRE-B The best of branding: Best practices in corporate branding | 658.827 HAM-B Branding your business | 658.827 KAP-B Brand naamkaran for desi khari, English Marie segments: 9 steps to formulate a winning brand name for ethnic & foreign segments | 658.827 KAP-T 24 Brand Mantras: Finding a place in the minds and hearts of consumers | 658.827 KUM-M Managing Indian Brands: Marketing concepts and strategy | 658.827 KUM-M Managing Indian Brands: Marketing concepts and strategy | 658.827 KUM-P Private label strategy |
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