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Marketing strategy: B2B, Consumer Goods, Services by Nag, A. Edition: 1st edMaterial type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Macmillan 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.802 NAG-M (1).
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The brave new service strategy by Gutek, Barbara A | Welsh, Theresa. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: NewYork Amacom 2000Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.4012 GUT (1).
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Strategic Relationship Marketing by Hougaard, Soren | Bjerre, M. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Berlin Springer 2003Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.812 HOU-S (1).
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Marketing plan: how to prepare and implement it by Luther, William M. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York Amacom 2001Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.802 LUT-M (1).
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Business strategy: a guide to effective decision making by Kourdi, Jeremy. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Profile Books Ltd 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.4012 KOU (2).
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Marketing Strategy: a decision focused approach by Walker, Orville C | Mullins John W.; Larreche, Jean Claude; Boyd, Harper W. Edition: 5 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi TMH 2012Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.802 WAL-M (3).
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Strategic market management by Aakar, David A. Edition: 6 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York John Wiley 2003Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.802 AAK-S (1).
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Strategy safari by Mintzberg, Henry | Lampel, Joseph. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearson education 2005Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.4012 MIN (2).
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Marketing: planning and strategy by Jain, Subhash C. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia Thomson learning 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8 JAI-M (1).
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Case studies in business strategy by ICFAI. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hyderabad ICFAI Press 2005Availability: No items available : Withdrawn (1).
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Strategy by HBS Press. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston Harvard Business School Press 2005Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.4012 HBS (1).
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MBA admissions strategy by Gordon, A V. Material type: Text; Format:
print
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Not fiction
Publication details: London McGraw Hill 2005Availability: No items available : Checked out (1).
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Consumer behaviour and marketing strategy by Peter, J Paul | Olson, Jerry C. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London McGraw Hill 2000Availability: No items available : Lost (1).
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Corporate information strategy and management: text and cases by Applegate, Lynda M | Austin, Robert D. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London McGraw Hill 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.4038 APP (1).
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Strategy Maps by Kaplan, Robert S | Norton, David P. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston Harvard Business School Press 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.4012 KAP (1).
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Strategy and the business landscape by Ghemawat, Pankaj. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearson Education 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.4012 GHE (2).
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