Shopper, buyer, and consumer behaviour case book: Theory, Marketing Applications and Public Policy Implications

By: Lascu, Dana-NicoletaContributor(s): Lindquist, Jay D.; Sirgy, M. JosephMaterial type: TextTextPublication details: New Delhi Biztantra 2004Edition: 2nd edDescription: 66 pISBN: 8177224411Subject(s): Consumer Markets-India-Case Studies; Consumer Behavior-Case StudiesDDC classification: 658.8342 LAS-S
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Books Books FIIB's Knowledge Centre
32.4 		Marketing 658.8342 LAS-S (Browse shelf (Opens below)) 1 Available 10052

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