Strategic brand management for B2B markets: road map for organizational transformation

By: Sarin, SharadMaterial type: TextTextPublication details: Delhi Response Books 2010Description: 262 pISBN: 9788132105220Subject(s): Brand management; B2B marketsDDC classification: 658.827 SAR-S
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Books Books FIIB's Knowledge Centre
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Marketing 658.827 SAR-S (Browse shelf (Opens below)) 1 Available 14835

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