Customer relationship management: emerging concepts, tools and applications

By: Sheth, Jagdish NContributor(s): Sheth, Jagdish N.; Parvatiyar, Atul; Shainesh, GMaterial type: TextTextPublication details: Delhi Tata McGraw Hill Education Pvt. Ltd. 2004Description: xv,544 pISBN: 9780070435049Subject(s): Customer relationship managementDDC classification: 658.812 CUS
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30.5 		Marketing 658.812 CUS (Browse shelf (Opens below)) 1 Available 10164

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