Next big thing: Spotting and forecasting consumer trends for profit

By: Higham, WilliamMaterial type: TextTextPublication details: New Delhi Kogan Page 2009Description: 261 pISBN: 9780749460730Subject(s): Consumer behaviour-Forecasting; New products; Sales forecasting; Consumer behaviourDDC classification: 658.8342 HIG-N
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Books Books FIIB's Knowledge Centre
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Marketing 658.8342 HIG-N (Browse shelf (Opens below)) 1 Available 13836

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