Marketing and financial management: new economy-new interface

By: Walters, DavidContributor(s): Halliday, MichaelMaterial type: TextTextPublication details: NewYork Palgrave Macmillan 2005Description: 408 pISBN: 9781403940971Subject(s): Marketing; Financial managementDDC classification: 658.802 WAL-M
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