The best of branding: Best practices in corporate branding

By: Gregory, James RMaterial type: TextTextPublication details: Delhi Tata McGraw Hill 2004Description: 224 pISBN: 9780070587090Subject(s): Brands; Branding; MarketingDDC classification: 658.827 GRE-B
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31.3 		Marketing 658.827 GRE-B (Browse shelf (Opens below)) 1 Available 10168

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