The Future of competition: Co-Creating unique value with customers

By: Prahalad, C. KContributor(s): Ramaswamy, VenkatMaterial type: TextTextPublication details: Boston, Massachusetts Harvard Business School Press 2004Description: 256 pISBN: 9780670057955Subject(s): Competition; Success in business; Customer Services; Strategic planning; Economic value addedDDC classification: 658.4 PRA-F
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HR & OB 658.4 PRA-F (Browse shelf (Opens below)) 1 Available 9851

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