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The (un)common sense of advertising: getting the basics right

By: Tiwari, SanjayMaterial type: Text

TextPublication details: New Delhi Response Books 2003Description: 322 pISBN: 0761997369Subject(s): AdvertisingDDC classification: 659.1 TIW-U

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 34.5	Marketing	659.1 TIW-U (Browse shelf (Opens below))	1	Available		9755

Previous							No cover image available No cover image available	Next
Previous	659.1 SHA-A Advertising and integrated marketing communications	659.1 SIN-A Advertising marketing and sales management	659.1 SIS-A Advertising Media Planning	659.1 TIW-U The (un)common sense of advertising: getting the basics right	659.1 VIT-S Seven lost secrets of success: Million-dollar ideas of Bruce Barton, America's forgotten genius	659.1 VOL-A Always on: advertising, marketing, and media in an era of consumer	659.1 WEL-A Advertising: Principles & Practice	Next

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