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Total Integrated Marketing: breaking the bounds of the function

By: Hulbert, James MacContributor(s): Capon, Noel; Piercy, Nigel FMaterial type: Text

TextPublication details: London Kogan Page 2003Edition: 1st edDescription: xii,356p pISBN: 9780749440183Subject(s): Integrated marketingDDC classification: 658.8 HUL-T

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 28.4	Marketing	658.8 HUL-T (Browse shelf (Opens below))	1	Available		9304

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Previous	658.8 GRO-M Marketing: a strategic orientation	658.8 GUP-M Marketing skills in management	658.8 HAG-N Net worth: shaping markets when customers make the rules	658.8 HUL-T Total Integrated Marketing: breaking the bounds of the function	658.8 KAW-A Art of Social Media: power tips for power users	658.8 KEL Kellogg on Marketing: the Kellogg marketing faculty northwestern university	658.8 KEL Kellogg on Marketing: the Kellogg marketing faculty northwestern university	Next

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