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Modern Marketing: Principles and Practices

By: Pillai, R S NContributor(s): BajavathiMaterial type: Text

TextPublication details: Delhi S Chand 2003Description: 390p pISBN: 9788121916974Subject(s): Modern MarketingDDC classification: 658.8 PIL-M

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 28.3	Marketing	658.8 PIL-M (Browse shelf (Opens below))	2	Available		15242
Books	FIIB's Knowledge Centre 28.3	Marketing	658.8 PIL-M (Browse shelf (Opens below))	2	Available		9266

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Previous	658.8 KUM-A Application exercises in marketing: the indain context	658.8 MOR-W Winning in high-tech markets: the role of general management: how Motorola, Corning and General Electric have built global leadership through technology	658.8 PAN-M Marketing in the new era: combating competition in a globalizing economy	658.8 PIL-M Modern Marketing: Principles and Practices	658.8 PIL-M Modern Marketing: Principles and Practices	658.8 RIE-M Marketing warfare	658.8 RIE-M Marketing warfare	Next