Net worth: shaping markets when customers make the rules
Material type:
TextPublication details: USA Harvard Business School Press 1999Description: 311p pISBN: 9780875848891Subject(s): Online information services; Consumers--Information servicesDDC classification: 658.8 HAG-N
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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FIIB's Knowledge Centre 28.4 | Marketing | 658.8 HAG-N (Browse shelf (Opens below)) | 1 | Available | 6056 |
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| 658.8 FOR-M Marketing: a guide to the fundamentals | 658.8 GRO-M Marketing: a strategic orientation | 658.8 GUP-M Marketing skills in management | 658.8 HAG-N Net worth: shaping markets when customers make the rules | 658.8 HUL-T Total Integrated Marketing: breaking the bounds of the function | 658.8 KAW-A Art of Social Media: power tips for power users | 658.8 KEL Kellogg on Marketing: the Kellogg marketing faculty northwestern university |
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