Disruptive branding: How to win in times of change
Material type:
TextPublication details: London Kogan Page 2019Description: 247 pISBN: 9780749484064Subject(s): Branding (Marketing)DDC classification: 658.827 BEN-D
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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FIIB's Knowledge Centre 31.5 | Marketing | 658.827 BEN-D (Browse shelf (Opens below)) | 1 | Available | 20346 |
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| 658.827 AAK-B Building strong brands | 658.827 ANH-B Brand new justice: How branding places and products can help developing world | 658.827 BAT-A Asian Branding: A great way to fly | 658.827 BEN-D Disruptive branding: How to win in times of change | 658.827 BRA-D Deep branding on the internet | 658.827 BRI-P Participation Marketing: Unleashing employees to participate and become brand storytellers | 658.827 CHU-C Compendium of brand management |
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