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Tata: (Record no. 7061)

000 -LEADER
fixed length control field	00453nam a2200169Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20230904151416.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	221102s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	659.2 WIT-T
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Witzel, Morgen
245 #0 - TITLE STATEMENT
Title	Tata:
Remainder of title	the evolution of a corporate brand/
Statement of responsibility, etc.	Morgen Witzel. Foreword by Ram Charan
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc.	Penguin
Place of publication, distribution, etc.	Delhi
Date of publication, distribution, etc.	2010
300 ## - PHYSICAL DESCRIPTION
Extent	222 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Tata Group
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Branding (Marketing)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC	0

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Permanent Location	Current Location	Shelving location	Date acquired	Total Checkouts	Total Renewals	Full call number	Barcode	Date last seen	Date checked out	Copy number	Price effective from	Koha item type
					Biographies, Autobiographies, Memories & Company History	FIIB's Knowledge Centre	FIIB's Knowledge Centre	Rack 1.7	05/03/2011	1	1	659.2 WIT-T	14555	03/01/2024	02/06/2024	2	11/03/2022	Books
						FIIB's Knowledge Centre	FIIB's Knowledge Centre		03/01/2011			658.827 WIT	15451	11/03/2022		2	11/03/2022	Books