Advertising management (Record no. 1569)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00428nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221102s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788120312197 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 BAT-A |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Batra, Rajeev |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Prentice Hall of India |
| Place of publication, distribution, etc. | Delhi |
| Date of publication, distribution, etc. | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 636p p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Aaker, David A.; Myers, John G. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of classification or shelving scheme | Collection code | Shelving location | Total Checkouts |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3561 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3562 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3563 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3564 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3565 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3566 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3567 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3568 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3569 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3570 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3571 | 11/03/2022 | 15 | 11/03/2022 | Books | Marketing | 34.3 | |||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3572 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3573 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3574 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3575 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3576 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3577 | 11/03/2022 | 15 | 11/03/2022 | Books | Marketing | 34.3 | |||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3578 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3579 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3580 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3581 | 11/03/2022 | 15 | 11/03/2022 | Books | ||||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3582 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3583 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3584 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3585 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3586 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3587 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3588 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3589 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3590 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3591 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3592 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3593 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3594 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 05/21/2004 | 659.1 BAT-A | 3595 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/07/2004 | 659.1 BAT-A | 4436 | 11/03/2022 | 15 | 11/03/2022 | Books | ||||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/07/2004 | 659.1 BAT-A | 4437 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5843 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5844 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5845 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5846 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5847 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5848 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5849 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5850 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5851 | 11/03/2022 | 15 | 11/03/2022 | Books | |||||||
| Withdrawn | FIIB's Knowledge Centre | FIIB's Knowledge Centre | 06/15/2004 | 659.1 BAT-A | 5852 | 11/03/2022 | 15 | 11/03/2022 | Books | Marketing | 34.3 |