000 00337nam a2200133Ia 4500
008 221102s9999 xx 000 0 und d
082 _a659.1
100 _aClow Kenneth E
245 0 _aIntegrated Advertising Promotion and Marketing communication
250 _a4 ed.
260 _bPearson
_aDelhi
_c2013
300 _a478 p.
942 _cBK
999 _c8579
_d8579