000 00400nam a2200145Ia 4500
008 221102s9999 xx 000 0 und d
020 _a9788126510047
082 _a659.1 NEW-T
100 _aNewman, Michael
245 4 _aThe 22 irrefutable laws of advertising ( And when to violate them)
260 _bJohn Wiley
_aSingapore
_c2004
300 _axxvi, 242 p.
650 _aAdvertising
942 _cBK
999 _c3574
_d3574