| 000 | 00420nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 221102s9999 xx 000 0 und d | ||
| 020 | _a9780761995258 | ||
| 082 | _a658.827 KAP-T | ||
| 100 | _aKapoor, Jagdish | ||
| 245 | 0 | _a24 Brand Mantras: Finding a place in the minds and hearts of consumers | |
| 260 |
_bResponse Books _aNew Delhi _c2001 |
||
| 300 | _a111 p. | ||
| 650 | _aBrands; Branding; Marketing | ||
| 942 | _cBK | ||
| 999 |
_c3198 _d3198 |
||