000 | 00554nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 221102s9999 xx 000 0 und d | ||
020 | _a9780070682160 | ||
082 | _a658.8342 HAW-C | ||
100 | _aHawkins, Del l. | ||
245 | 0 | _aConsumer behavior: Building marketing strategy | |
250 | _a11th ed. | ||
260 |
_bTata McGraw-Hill Publishing _aNew Delhi _c2011 |
||
300 | _a866 p. | ||
650 | _aConsumer markets-United States; Consumer behaviour-United States; Market surveys-United States | ||
700 | _aBest, Roger J.; Coney, Kenneth A. | ||
942 | _cBK | ||
999 |
_c11097 _d11097 |