Nair, Suja R. <br/><br/>
Consumer behaviour in Indian prespective: text and cases 

 - Mumbai  Himalaya Publishing House  2017 
 - 632 p. 
<br/><br/><label>ISBN: </label>9789350974995 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour; Marketing research (Marketing); Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8342  NAI