Sweetwood, Adele <br/><br/>
Analytical marketer: how to transform your marketing organization 

 - Boston  Harvard Business Review Press  2016 
 - 180 p. 
<br/><br/><label>ISBN: </label>9781625278458 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Technological Innovation; Marketing-Management; Quantitative Research
<br/><br/><label>Dewey Class. No.: </label>658.802  SWE-A