Bradley, Nigel <br/><br/>
Marketing Research: Tools and Techniques 

 - 2nd ed. 
 - Delhi  Oxford University Press  2012 
 - 527 p. 
<br/><br/><label>ISBN: </label>9780199597352 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  BRA-M