Cohen, Marshal <br/><br/>
Buy me: New ways to get customers to choose your product and ignore the rest 

 - Delhi  Tata McGraw Hill  2010 
 - 239 p. 
<br/><br/><label>ISBN: </label>9780071067157 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Buying
<br/><br/><label>Dewey Class. No.: </label>658.8342  COH-B