TY  - BOOK
AU  - Etzel, Michael J.
AU  - Walker, Bruce J.; Stanton, William J.; Pandit, Ajay
TI  - Marketing
SN  - 9780070600904
U1  - 658.8  ETZ-M 
PY  - 2008///
CY  - Delhi
PB  - TMH
KW  - Marketing
ER  -