Kambhammettu, Shyam Sunder <br/><br/>
Brand valuation: concepts and applications 

 - Hyderabad  Le Magnus University  2005 
 - 243 p. 
<br/><br/><label>ISBN: </label>8189333097 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brands; Branding; Marketing
<br/><br/><label>Dewey Class. No.: </label>658.827  KAM-B