Chernatomy, Leslie de <br/><br/>
Creating powerful brands 

 - 2 ed. 
 - New Delhi  Butterworth  1999 
 - 430 p. 
<br/><br/><label>ISBN: </label>9780750622400 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand management
<br/><br/><label>Dewey Class. No.: </label>658.827  CHE-C