TY  - BOOK
AU  - Aaker, David
AU  - Jain, Varsha
TI  - Future of Purpose-driven branding: Signature programs that impact & inspire both business and Society
SN  - 9789357460897
U1  - 658.827 AAK-F 
PY  - 2023///
CY  - New Delhi
PB  - Wiley
KW  - Brands and branding
ER  -