Malhotra, Naresh K. <br/><br/>
Marketing Research: An applied orientation 

 - 5th ed. 
 - Delhi  Pearson  2009 
 - 122 p. 
<br/><br/><label>ISBN: </label>9788131723173 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  MAL-M